Nestled in the gorgeous Ameln Valley, the village of Tafraoute is surrounded on all sides by red-granite mountains. It is a pleasant and relaxed base for exploring the region.
This windswept coast is home to Morocco's cultured capital, Rabat, and its economic hub, Casablanca. The refined Moorish architecture and liberal attitudes on display in both cities are a far cry from the medieval medinas and conservative lifestyles of inland cities such as Fez and Marrakesh.
Beautifully perched beneath the raw peaks of the Rif, Chefchaouen is one of the prettiest towns in Morocco, an artsy, blue-washed mountain village that feels like its own world. While tourism has definitely taken hold, the balance between ease and authenticity is just right. The old medina is a delight of Moroccan and Andalusian influence with red-tiled roofs, bright-blue buildings and narrow lanes converging on busy Plaza Uta El Hammam and its restored kasbah. Long known to backpackers for the easy availability of kif (cannabis), the town has rapidly gentrified and offers a range of quality accommodation, good food, lots to do and no hassles to speak of, making it a strong alternative to a hectic multicity tour. This is a great place to relax, explore and take day trips to the cool green hills.
Tiznit is an old walled medina town surrounded by modern development. It was originally the site of a cluster of forts that were encircled in the 19th century by some 5km of pisé (rammed earth) wall. It quickly became a trade center and remains a provincial capital and center for Berber jewelery, with a souq devoted to the silver stuff. This slow-paced and authentic spot is a convenient stop-off between the Anti Atlas and Atlantic Coast.
The small Berber town of Sefrou is a picturesque place situated on the edge of the Middle Atlas. Its annual Cherry Festival was inscribed in the Representative List of Intangible Heritage of Humanity in 2012. As such, its medina walls have been restored, and some fanadiq (ancient inns used by caravans) are being rebuilt. Sefrou once hosted one of Morocco’s largest Jewish communities (as many as 8000 people, according to some accounts), and it was here that Moulay Idriss II lived while overseeing the building of Fez.
Rather than retracing the N10 back to Marrakesh via Tinerhir and Ouarzazate, adventurous desert travellers opt for the N12, which traces the southern foothills of Jebel Saghro via Alnif, Tazzarine and Nkob. The road sees little traffic and few tourists and provides an interesting link through prime fossil-hunting territory to the Draa Valley, where it emerges at Tansikht 63km north of Zagora and 98km south of Ouarzazate. Kasbah-studded Nkob is the most atmospheric place to stay and provides a good base for Jebel Saghro treks and exploration.
Cala Iris now lies inside the Al Hoceima National Park. It has a small fishing port and a beautiful sandy beach that's empty out of season – for now. Construction of a resort was due to start in 2017. The port is flanked by attractive beaches: Yellich (to the east) faces an island that you can walk out to; Oued Sahfa lies to the west; and an hour’s hike over the hill lies Mestaza.
Erfoud makes a pleasant pit stop on the journey heading south to Merzouga from Fez or Meknes, with wood-fired madfouna (Berber 'pizza'), fossils dating back hundreds of millions of years and the photogenic ancient Ksar M’Aadid, 5km north of town. The souq at the southern end of Erfoud sells local dates and fresh produce, and in October the town has an increasingly popular date festival, with dancing and music.