The lanes that spool north from Djemaa El Fna sum up this old caravan city’s charm. Scents of cumin and grilled meat intermingle in alleyways where shafts of sunlight strike through palm-frond roofing and hawkers bid you hello in 10 languages. Throw away your map and go get lost in the helter-skelter for a while.
Strategically located Ouarzazate (war-zazat) has gotten by largely on its wits instead of its looks. For centuries, people from the Atlas, Draa and Dadès Valleys converged to do business at Ouarzazate’s sprawling Taourirt Kasbah, and a modern garrison town was established here in the 1920s to oversee France’s colonial interests. The movie business gradually took off in Ouarzazate after the French protectorate left in the 1950s, and "Ouallywood" movie studios have built quite a resume providing convincing backdrops for movies supposedly set in Tibet, ancient Rome, Somalia and Egypt.
An industrial center and thriving port, Safi is a lot less picturesque than neighboring coastal towns but does offer an insight into the day-to-day life of a Moroccan city. Most tourists stop here en route to or from Essaouira to visit the giant pottery works that produce the typical brightly colored Safi pottery.
With a busy port and beach resort sprawling beneath its kasbah, Agadir was completely rebuilt following a devastating earthquake in 1960. It is now the country’s premier destination for sun, sand, pubs and pizza. Laid out as a large grid of downtown streets, surrounded by spacious residential suburbs, Agadir’s concrete-covered inland quarters are sterile. However, the city hits its stride on the beachfront promenade, where Moroccan street life comes with a refreshing sense of space. Arching south of the shiny white marina, the sandy beach offers clean water and 300 sunny days a year.
The Anti Atlas remains one of the least-visited parts of Morocco’s mountainscape, which is surprising, as it is beautiful and close to Agadir. The mountains are the lands of the Chleuh people, who live in a loose confederation of villages strung across the barren peaks. Living in areas molded by the demanding landscape of granite boulders and red-lava flows, the Chleuh have always been devoted to their farms in the lush oasis valleys, now some of the country’s most beautiful palmeraies (palm groves).
As the local saying goes, the wind has a son who lives in Boumalne, which is why he rips down this valley to visit him in winter. Sitting in the rain shadow of the Central Atlas, the Dadès Gorge presents a dramatic landscape: ancient rust-red and mauve mountains stripped back to zigzagging layers of strata and knobbly rock formations. A rush of springtime water puddles in the valley where irrigation channels siphon it off to fields of wheat and orchards of fig, almond and olive trees. A series of crumbling kasbahs and ksour (fortified villages) line the valley in the Berber villages of Aït Youl, Aït Arbi, Aït Oudinar, Aït Ouffi and Aït Toukhsine.
One of Morocco's most significant national parks and bird reserves, Souss-Massa stretches down the coast from Inezgane, a block of more than 330 sq km of protected land between the main north–south highway and the beach. It is a spectacular and wild place of cliffs, sand dunes, farmland, coastal steppes and forests.
Though not as atmospheric as other Moroccan cities, Casablanca is the best representation of the modern nation. This is where money is being made, where young Moroccans come to seek their fortunes and where business and the creative industries prosper.
The laid-back fishing village of Taghazout, once famous for calamari and hippies, is now considered Morocco’s premier surfing destination for both pros and learners.